ItsOn Inc
ItsOn was an American software company based in California that developed cloud computing software for enhancing the performance of mobile networks. ItsOn’s software platform gave mobile network operators the ability to offer granular and flexible, user-customizable services. Users could select and change mobile voice, text, and data services, as well as manage devices, plan sharing and permissions, directly from smart devices at any time.
I led design development for the Itson corporate brand and the MVNO (mobile virtual network operator) brand, Zact. I supported the sales, engineering and corporate departments over 4 years.
Key design programs included:
• ItsOn brand positioning “Experience Transformation”
• Brand and Visual Guidelines
• Website design and launch
• Sales and PR materials
• UX and UI prototyping
ItsOn homepage
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ItsOn was a B2B2C platform aimed at mobile carriers worldwide. The team built multiple ways to communicate the platform strengths. From website, sales presentations, consumer case studies and the “platform as an app” demonstration the team facilitated marketing, engineering and sales.
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Alternative landing pages built to facilitate A/B testing
Platform Ability Landing page / Easy Roaming
Platform Ability Landing page / Live Events
Platform Ability Landing page / Shared Plans
Platform Landing Page / Services as UI, showcasing Plans as a Service
Sales Support / On-Device-Retail
Sales Support / on-device-personalization
Sales Support / on-device-upsells
Sales Support / on-device-testing
Platform Landing Page / Services as UI, consumer using the platform
Platform Landing Page / Services as UI, showcasing bespoke Jawwy UI
